The Dubai Chocolate Bar, officially known as the “Can’t Get Knafeh of It” bar by FIX Dessert Chocolatier, has taken the world by storm since its creation in 2021. This indulgent treat, combining creamy pistachio paste, tahini, and crispy kadayif (shredded phyllo dough) encased in rich milk chocolate, became a global phenomenon thanks to viral TikTok videos in 2024. Its unique texture—creamy yet crunchy—and luxurious flavor profile have made it a must-have for chocolate lovers. However, finding authentic or high-quality versions of this bar, especially outside of Dubai, can be challenging due to its popularity, high demand, and the presence of counterfeit products. This article explores where to buy the Dubai Chocolate Bar in the United States and beyond, covering both online and physical stores, pricing, and tips for ensuring you get the real deal.
The Rise of the Dubai Chocolate Bar
Before diving into where to purchase this coveted treat, it’s worth understanding its origins. The Dubai Chocolate Bar was invented by Sarah Hamouda, a British-Egyptian engineer, during her pregnancy in 2021. Inspired by her cravings, she envisioned a chocolate bar that fused the Middle Eastern dessert knafeh with pistachio, tahini, and milk chocolate. Partnering with Filipino culinary consultant Nouel Catis Omamalin, Hamouda perfected the recipe, and FIX Dessert Chocolatier launched the bar in Dubai. By 2024, social media influencers on platforms like TikTok and Instagram propelled it to viral fame, with its vibrant green pistachio filling and crispy texture captivating audiences worldwide.
The bar’s popularity led to a surge in demand, causing pistachio cream shortages in some regions and spawning countless imitations. While the original FIX bar is primarily available in the UAE, many U.S. and international chocolatiers have created their own versions, often called “Dubai-style” chocolate bars. However, quality varies, and some products have been flagged for using inferior ingredients or mislabeling. This guide will help you navigate the best places to buy authentic or high-quality Dubai Chocolate Bars, whether you’re in the U.S., Canada, or elsewhere.
Where to Buy Dubai Chocolate Bars in the United States
Online Retailers
The easiest way to get a Dubai Chocolate Bar in the U.S. is through online retailers, many of which offer nationwide shipping. Below are some of the most reputable sources:
- The Nuts Factory
- Details: The Nuts Factory, a New York-based retailer, offers a highly praised Dubai Chocolate Bar made with Belgian milk chocolate, Italian pistachio cream, and Greek kadayif dough. Reviewers note its large size (comparable to three stacked Hershey’s bars) and perfect balance of creamy pistachio and crunchy kadayif.
- Price: $49.99 for two large bars, plus tax and shipping.
- Where to Buy: Available online at nutsfactorygifts.com. They also have physical locations in New Jersey (Garden State Plaza Mall, Menlo Park Mall, Jersey Gardens Mall) and New York (Roosevelt Field Mall).
- Why Choose: The Nuts Factory’s bars are vetted for quality, and their online store makes ordering convenient. They also offer flavors like Chocolate S’mores and Peanut Butter and Jelly for variety.
- QVC (Chef Wonderful)
- Details: Canadian businessman and Shark Tank star Kevin O’Leary offers a “double-stuff” Dubai-inspired chocolate bar assortment through QVC. Available in milk, white, and dark chocolate, these bars feature pistachio tahini and kadayif filling. Reviewers praise the dark chocolate version for its rich flavor.
- Price: $59.98 for three 6.5-ounce bars, often on sale with free shipping.
- Where to Buy: qvc.com.
- Why Choose: The assortment caters to varied tastes, and the bars are generously sized. Free shipping during sales makes it a cost-effective option.
- Amazon
- Details: Amazon offers several brands, including Lovetta and Eastanbul. Lovetta’s bar uses Belgian milk chocolate with pistachio paste and knafeh, while Eastanbul’s is available at Target’s online store as well. Be cautious of counterfeit products; check ingredient lists for authentic pistachio cream and kadayif.
- Price: Lovetta: ~$15–$20 for a 6.38-ounce bar; Eastanbul: ~$17.50 for a 7-ounce bar.
- Where to Buy: amazon.com or target.com (for Eastanbul).
- Why Choose: Amazon’s convenience and fast shipping are ideal, but read reviews to ensure creaminess, as some buyers report dry bars.
- Magno Chocolates
- Details: This Colombia-based chocolatier offers a Pistachio Knafeh Chocolate Bar emphasizing creamy chocolate over pistachio crunch. Made with hand-ground pistachios and Colombian cacao, it’s packaged beautifully, making it a great gift.
- Price: $38.00 for two 3.7-ounce bars.
- Where to Buy: magnochocolates.com.
- Why Choose: Ideal for those who prefer a smoother, less crunchy texture and premium packaging.
- Lindt USA
- Details: Lindt’s Dubai Style Chocolate Bar, launched in July 2025, features milk chocolate with 45% pistachio filling, kadayif, and almond brittle. It’s available in major retailers like Walmart, Target, Kroger, Walgreens, and more, as well as online.
- Price: $15 per 5.3-ounce bar (sold in packs of five online at lindtusa.com).
- Where to Buy: lindtusa.com, walmart.com, target.com, kroger.com, walgreens.com, and others.
- Why Choose: Lindt’s reputation for quality and widespread availability make it a reliable choice. However, it’s a limited-time offering, so act fast.
- Petrova Chocolates
- Details: Petrova offers a smaller, 1.4-ounce Dubai-inspired bar with 65% dark chocolate from Esmeraldas, Ecuador, and house-made pistachio butter. It’s crafted for a single sitting, emphasizing quality over quantity.
- Price: Not listed (check website for updates).
- Where to Buy: petrovachocolates.com or in-store in California.
- Why Choose: Perfect for dark chocolate lovers seeking a premium, artisanal experience.
Physical Stores
For those who prefer shopping in person, several U.S. retailers and local chocolatiers stock Dubai Chocolate Bars or their own versions:
- Major Retailers (Walmart, Target, Kroger, etc.)
- Lindt’s Dubai Style Chocolate Bar is available at Walmart, Target, Kroger, Walgreens, Albertson’s, Meijer, Publix, Stop & Shop, Hannaford, and Hy-Vee. Check store availability, as it’s a limited-time product.
- Price: ~$15 per bar.
- Locations: Nationwide, but availability varies by store.
- Costco
- Details: Costco offers Bouchard’s Dubai-style chocolate cups, a mimic version with 41 miniature cups per box. These are primarily available in Midwest stores, with expansion planned for the Northeast.
- Price: $17.99 for 41 cups.
- Why Choose: Affordable and great for sharing, though not a traditional bar format.
- Local Chocolatiers
- Michigan: Farhat Sweets (Troy) offers elaborate bars dusted with edible gold for $25. Choco Mania and House of Chimney Cakes (Dearborn) also sell versions with unique flavors like Turkish cotton candy.
- New York: The Nuts Factory has multiple locations (see above). Amy’s Candy Bar in Chicago (Damen and Leland) is known for its high-quality Dubai bars in various sizes.
- California: Hanna’s Chocolates and Petrova Chocolates offer artisanal versions, though supply may be limited.
- Florida: Le Chocolatier in Miami sells kosher-certified bars with nationwide shipping.
- Chicago: Sinya (River North) and ZmZm Sweets (Chicago Ridge) are local favorites.
- Specialty Stores
- World Market: Stocks Chocovia Dubai Style Chocolate.
- IT’SUGAR: Offers a 7-ounce Dubai Chocolate Bar with a focus on rich cocoa flavors.
- Tucson Chocolate Factory: Sells milk or dark chocolate bars with in-house pistachio cream and knafeh.
Where to Buy Internationally
Canada
- Palm Bites: Offers milk, white, or dark chocolate Dubai bars with pistachio cream, tahini, and knafeh. They ship across Canada and the U.S., with same-day delivery in the Greater Toronto Area.
- Price: Not specified (check palmbitesusa.com).
- Why Choose: Fast shipping and a variety of chocolate types.
UAE (Original FIX Dessert Chocolatier)
- Details: The original “Can’t Get Knafeh of It” bar is available through FIX Dessert Chocolatier’s website, but shipping is limited to the UAE. A six-pack costs $120 (~$20 per bar).
- Where to Buy: dubaichocolatebars.us.com or fixdessertchocolatier.com.
- Why Choose: The authentic experience, though international shipping is not available.
Tips for Buying Dubai Chocolate Bars
- Check for Authenticity: Counterfeit bars with low-quality ingredients are common. Look for pistachio cream, tahini, and kadayif in the ingredient list. Avoid bars with excessive palm oil or artificial flavors.
- Read Reviews: Some online orders arrive dry or with minimal cream. Check customer reviews for creaminess and freshness.
- Consider Shipping Conditions: Chocolate is heat-sensitive, so order from retailers like IT’SUGAR or Palm Bites that ship with ice packs or during cooler months.
- Compare Prices: Prices range from $15 (Lindt) to $50 for two bars (Nuts Factory). Local chocolatiers may charge ~$25 per bar, while Costco’s cups are the most budget-friendly at $17.99 for 41.
- Look for Variety: If you want to try different flavors, QVC’s assortment or The Nuts Factory’s alternative flavors (e.g., S’mores) are great options.
- Support Small Businesses: Local chocolatiers like Farhat Sweets or Petrova Chocolates offer artisanal takes, often with unique twists.
Why the Dubai Chocolate Bar Is Worth the Hype
The Dubai Chocolate Bar’s appeal lies in its perfect balance of textures and flavors: the velvety chocolate, creamy pistachio-tahini filling, and crispy kadayif create a sensory experience unlike traditional chocolate bars. Reviewers compare its decadence to “velvet” and praise its ability to satisfy without being overly sweet. Its hefty size and premium ingredients justify the higher price point for many, though budget-conscious buyers can opt for Costco’s cups or Lindt’s more affordable bars.
Conclusion
The Dubai Chocolate Bar is more than a viral trend—it’s a luxurious treat that has captured the hearts of dessert lovers worldwide. In the U.S., you can find high-quality versions online at The Nuts Factory, QVC, Amazon, Magno Chocolates, and Lindt USA, or in stores at major retailers like Walmart, Target, and Costco. Local chocolatiers in Michigan, New York, California, and Florida offer artisanal takes, while Canadian buyers can turn to Palm Bites. For the authentic FIX bar, you’ll need to be in the UAE or have a contact there, as international shipping is limited. Wherever you buy, check ingredients, read reviews, and consider shipping conditions to ensure you get a fresh, creamy bar. Whether you’re indulging yourself or gifting a loved one, the Dubai Chocolate Bar promises a decadent experience worth savoring.
